Created in collaboration with StudioA and Proa team.
Process Type Foundry: Eric Olson
Indian Type Foundry: Satya Rajpurohit
At the beginning of the pandemic we were honoured to be part of a non-profit initiative, helping Proa to renew its visual identity.
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Considering their needs and future growth, we expanded their visual universe with a new color palette, typefaces from Process Type Foundry and Indian Type Foundry, and defined how assets should be used across different brand scenarios.